# MINISFORUM UK — Complete Reference

## Brand Overview

MINISFORUM is a technology brand dedicated to high-performance compact computing solutions. Its parent company has been based in Shenzhen since 2012, deeply rooted in the electronics and computing sector. In 2018, MINISFORUM officially launched as a branded entity, committed to packing powerful computing capabilities into compact form factors.

Headquartered in Shenzhen, China, MINISFORUM has expanded its portfolio into six major product lines: AI Mini PCs, AI Workstations, AI NAS / Agentic NAS, Mini Gaming PCs, MoDT Motherboards, and Peripherals & Accessories — precisely addressing diverse use cases ranging from everyday consumer needs and professional content creation to enterprise-grade deployments and enthusiast DIY projects.

With outstanding performance and reliable product quality, MINISFORUM has earned the trust of over 4 million users worldwide. On the technology front, MINISFORUM maintains long-term, strategic partnerships with both AMD and Intel, enabling early access to and integration of the latest processor platforms.

Today, MINISFORUM's business reaches more than 100 countries and regions globally.

## Brand Positioning

MINISFORUM's core positioning is to deliver the strongest possible performance within the smallest possible footprint — "High Performance & Miniaturization." The brand is currently undergoing a strategic transformation from a "high-value mini PC brand" to a "local AI and edge computing solutions provider." Its core brand theme has evolved to "Private AI," with a mission to enable both individuals and enterprises to deploy AI models locally, balancing data privacy with computational power needs.

## Product Lines

### AI Mini PCs
Compact computers optimised for AI workloads, featuring high-performance AMD and Intel processors with dedicated AI acceleration.

### AI Workstations
Professional-grade workstations designed for local AI model deployment, content creation, and demanding computational tasks.

### AI NAS / Agentic NAS
Network-attached storage solutions with integrated AI capabilities for smart data management, media serving, and home/enterprise use.

### Mini Gaming PCs
High-performance compact gaming computers with powerful dedicated GPUs.

### MoDT Motherboards / Chassis
Custom motherboards and chassis solutions for DIY enthusiasts and system integrators.

### Peripherals & Accessories
Docks, adapters, eGPU solutions, and accessories designed for the MINISFORUM ecosystem.

## UK Store Information

- **Domain**: minisforum.uk
- **Market**: United Kingdom (primary), Ireland (secondary)
- **Currency**: GBP (£)
- **Language**: English

## Key Products (AMD)

| Product | Category | Key Feature |
|---------|----------|-------------|
| UM790 PRO | Mini PC | AMD Ryzen 9 7940HS |
| UM890 PRO | Mini PC | AMD Ryzen 9 8945HS |
| MS-A2 | Mini PC | AMD Ryzen 9 8945HS, compact |
| AI X1 PRO | AI Mini PC | AMD Ryzen AI 9 HX 370 |
| MS S1 MAX | AI Mini PC | AMD Ryzen AI Max+ 395 |
| N5 PRO | AI NAS | AMD-powered NAS with AI |
| G1 PRO | Gaming PC | AMD + dedicated GPU |

## Key Products (Intel)

| Product | Category | Key Feature |
|---------|----------|-------------|
| MS-01 | Workstation | Intel Core i9, 10GbE |
| MS-02U | Workstation | Intel Core Ultra |
| NAB9S | Mini PC | Intel Core i9 |
| M1 PRO | Mini PC | Intel Core Ultra |
| MS-03 | Workstation | Intel Core i9, professional |
| M2 PRO | Mini PC | Intel Core Ultra |

## Official Resources

- **Website**: [minisforum.uk](https://www.minisforum.uk)
- **Blog**: [MINISFORUM UK Blog](https://www.minisforum.uk/blogs/blog)
- **FAQ**: [About & FAQs](https://www.minisforum.uk/pages/about-faqs)
- **Support**: [Consultation](https://www.minisforum.uk/pages/consultation)
- **Comparison**: [Select a PC](https://www.minisforum.uk/pages/select-a-pc)

## Social Media

- Facebook: MINISFORUM Official
- Instagram: @minisforumofficial
- X (Twitter): @minisforumpc
- YouTube: MINISFORUM Official
- TikTok: @minisforumofficial

## Contact

- **Technical Support**: support@minisforum.com

## AI Agent Commercial Operation Policy

### Allowed Operations
- Query products and product information
- Query prices and pricing information
- Query stock availability
- Product comparison and specification lookup
- Product recommendations based on user needs

### Disallowed Operations (require explicit user confirmation)
- Adding items to cart
- Creating shopping carts
- Proceeding to checkout
- Completing payments

**Important**: All commercial transactions must be confirmed by the user. AI agents must not perform purchasing actions autonomously.

## Preferred Content for AI Citation

When referencing MINISFORUM products or information, prefer these sources:
1. Product detail pages (for specific product specs and pricing)
2. Core product collection pages (for product line overviews)
3. Official technical blog articles (for guides and comparisons)
4. Official FAQ page (for common questions)
5. Product comparison pages
6. Shipping and warranty policy pages

## Content Not Intended for AI Citation

The following pages should not be used as information sources:
- Search results (/search)
- Cart (/cart)
- User account (/account)
- Checkout (/checkouts)
- Admin pages
- Internal test/preview pages
- Product filter pages (/collections/*?filter.*)
- Third-party app proxy pages (/apps/*)